chatterbox: the latest from the Redhouse Lane blog
Mission Impossible: Photoshop Protocol
Sam Cork
Senior Designer
Wednesday 1st February 2012
Photoshop has a reputation as a sort of magic mirror. Give
a designer five minutes and a copy of Photoshop and he can turn the photo you
took into the photo you wish you’d taken!
3 science fiction marketing ideas that became reality
Matt Boothman
Copywriter
Tuesday 24th January 2012
Content marketing can be a bit like writing science
fiction sometimes. You have to convince your (possibly sceptical) readers that
your worldview is valid before you can even start to tell them your story.
Top 3 best designed iPad magazines
Paul Russen
Designer
Friday 13th January 2012
When I first started designing iPad magazines, I checked
out the competition. I wanted to get an idea of what a great iPad magazine
looked like, so I knew what kind of bar I had to aim for. These are the three I
admire the most.
How do you solve a problem like the company Christmas card?
Joe Hibbs
Writer
Thursday 22nd December 2011
As if the holidays weren’t stressful enough
with all the finding gifts, travelling and constant festivities, this year several
of us newer recruits to Redhouse
Lane have had our first experience of the company
Christmas card.
How to get that warm feeling
Richard Lomax
Content Director
Friday 16th December 2011
Ever a reliable source of nickable ideas, the Harvard Business Review ran a nice
article debunking the ‘leader as hero’ myth that stirring words from the top
chirp chirp: @redhouselane
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The term 'Facebook Fatigue' is an editorialisation that says more about the channel's views than the study in question: t.co/kUI9D4gg
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Meanwhile, @tcmarketeer lists the top 50 marketers to watch in 2012: t.co/Fx2G160I Any there you weren't following already?
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Looks like something's up with those @Hay_Group #dragonoffortune links we just retweeted. We'll let you know when it's working again.
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RT @MattBoothman: Who will be the World's Most Admired Companies in 2012? My predictions – t.co/EpPplFoG via @hay_group #dragonof ...
top articles: essential reading
A Young Person's Guide to Content Marketing
by Matt Boothman
What is content marketing? Matt Boothman outlines some of the reasons why content is becoming the marketing tool of preference in a digital age.Content marketing is the practice of giving away content that your business's customers will consider useful and...Read more